The platform
The portal your salesforce actually runs on.
Training, pipeline, production, rankings and automated reporting — one branded system your team opens every day.
AERM builds and operates the commercial infrastructure for companies that sell through people — insurance, roofing, HVAC, solar, construction. Not another tool. One engine that recruits, trains, sells, and grows.
AERM Holding Corp is a Georgia company that builds and operates the commercial infrastructure for businesses whose revenue depends on a team of people closing deals — insurance agencies and field-sales trades like construction, roofing, HVAC and solar.
We're not an agency and we're not a software vendor. We build one engine — the portal, the sales process, the campaigns, the content, and the automation — and we run it with you. Everything we build ships in English and Spanish from day one.
The difference is simple: in its first year running a real sales organization, the AERM platform helped grow the salesforce from 20+ to 50+ agents and production from $600K to $1.5M+ — recruiting, licensing and training over 50 agents in twelve months. It's proven in production, not a prototype.
Leads and recruits — the top of the funnel, filled.
→Your best rep's method, made a repeatable system.
→Sellers keep producing — faster ramp, fewer lost.
→Compounded into revenue you can measure.
→Training, pipeline, production, rankings and automated reporting — one branded system your team opens every day.
Each line works on its own; together they compound. Most clients start with one or two and expand — you never buy all five at once.
A dedicated, branded portal: training, onboarding, pipeline/CRM, progress, achievements, role-aware dashboards, automated reporting and email.
Sales process, staged curriculum, scripts and objection handling, manager playbooks. Your top performer's method, made repeatable.
Recruiting campaigns to attract sellers, demand campaigns to attract customers — with attribution wired back to closed revenue.
A brand design system plus AI-produced content. Pixel-level signature, bilingual by design, a system with memory — not a freelancer.
Lead response in under 60 seconds, qualification and routing, follow-up sequences, appointment reminders — email marketing included.
Everything ships in both languages — a real edge in the U.S. Hispanic market, never a bolted-on translation.
For agencies, SGAs, MGAs, IMOs and FMOs. The mature product, running in production today.
For construction, roofing, HVAC, solar, pest control and home services. Built and operated with you.
AERM is run by people who built and ran the system in production — not a firm that hands you a slide deck and leaves.
Aldo founded AERM after building and operating its platform on a live salesforce for over a year — growing that organization from 20+ to 50+ agents and $600K to $1.5M+ in production. Born in Barinas, Venezuela, he came to the U.S. in 2010 chasing a soccer dream and found his calling building the systems behind people who sell. He leads AERM's strategy, sales system, and every client build.
Paola co-founded AERM and leads operations — delivery, team development, and the culture behind every client build. Born in Mérida, Venezuela, she came to the U.S. in 2019 and helped build and run the salesforce where the AERM platform was proven. Her leadership blends discipline, clarity, and purpose.
Liseth leads quality, retention, and client care at AERM — guiding clients through every process so the experience stays clear, close, and high-level, backed by years running these processes on a live sales organization.
A 30-minute conversation. We map where revenue is leaking — turnover, slow response, close rate — and show you the system that closes the gap. No pitch deck, no price sheet until we understand the number.